What is the NBL?

A closer look at Australia’s basketball The more I pay attention, the more I realize how perfect the NBL is for NBA fans. Lamelo Ball. Andrew Bogut. Josh Giddey. NBA fans will know these guys, but did you know that…

I started writing seven months ago, and sometimes I don’t know what to write. Luckily, I’m surrounded by exceptional creators on the internet who taught me I don’t need to write from nothing. I discovered four ways to go around…

If you have the internet and a phone, the only barrier to creating online contents is yourself. I want to break two common misconceptions that hinder you from being a creator. The first is “I have nothing to say.” Every…

To improve SEO, there are three things you need to consider before you choose your keywords Keywords IntentLet’s say you want to write a guide for new university students.You’d think that using “university guide” as your keywords is a great…

Marketing to your users might be the reason your campaign isn’t successful. The problem starts when you equate users with buyers. A simple example of men’s shampoo manufacturer will illustrate the key difference between those two. The obvious users of…

Creating Your Personal Brand

In a borderless online world, opportunities for work are aplenty but so are the competition. More remote work means we aren’t competing locally but internationally. In this sea of talent, how do you stand out?  By having a personal brand….

It’s Just an Egg. Or is it?

Why is it so hard to get engagement???!!!! You posts on the right time of the day, your contents are fire, and your hashtags are on point. Adding salt to the wound, an egg holds the record for most liked…

Content first, Product second

Brands are racing to build social media following. To get a head start, brands should build an audience before they launch their products.  FAST, a company without a product has 15k followers (and still growing) while the average Twitter account…